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Fred Alpen Account Planner
0015724750329
fred912@hotmail.com
Responsible, dedicated and creative account planner working in consumer goods for the past ten years. I have been able to help several campaigns to become a success and increase the profits of the company. Adding several clients to the agency's profile, I have always made it a point to focus on the campaign and work for a better product response. I wish to work for new kinds of products in order to learn more and become more useful in any company that I work for.

Work Experience


Ruby Marketing
Account Planner (Jun 2013 to Present) 6 Years & 5 Months
• I am responsible for enhancing media marketing techniques and creating innovative marketing campaigns for our clients. • I correspond with the clients and present our marketing strategies before implementation. • I am responsible for looking after the project management and budgeting of the marketing projects. I also train junior team members.
Deluxe Cosmetics
Account Planner (Feb 2013 to May 2016) 3 Years & 3 Months
• I was responsible for attracting maximum number of customers for the cosmetic range and the accessories launched by the company. • It was my duty to plan the client accounts and design campaigns for launches and introducing new products. • I was in charge of training teams to market the products and run aggressive campaigns.
Smith and Sons Marketing
Account Planner (Apr 2009 to Jan 2013) 3 Years & 9 Months
• I was responsible for handling key accounts and meeting campaign targets effectively. • It was my responsibility to implement the campaign and suggest new methods of bringing in more clients. • I was also responsible for supervising marketing teams and publicly advertising the products of clients to improve sales.
Basic Marketers
Account Planning Assistant (Jan 2003 to Mar 2009) 6 Years & 2 Months
• Worked for six years and contributed greatly to making new clients. • I was responsible for planning the client accounts and innovatively marketing their produts to yield profits. • It was my responsibility to create presentations and create campaigns. I checked different campaigns and implemented the marketing strategies required.

Education


State College
BS (Business Management)(2002 - 2006) 
A good student.
Norton High
High School(2000 - 2002) 
A good student.

Featured Projects


Luxury Home Textiles
I worked with a luxury brand and placed their product in good supermarkets and worked with the agency to publicize the product range. This resulted in the sale of over $1 million.
Jewelry and Accessories
I worked on a jewelry and accessories brand and designed a new campaign for it and it resulted in all jewelry sell out!

Professional Skills

  • Customer Relations
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  • Innovative Account
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  • Negotiation
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  • Reorders
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  • Boosting Sales
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  • Management Correspondence
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  • Advertisement
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  • Marketing Skills
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  • Innovation
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  • Supervision
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  • Detailed Analysis
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  • Product Criticism
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Personal Skills

Devoted

Goal Oriented

Innovative

Candid

Imaginative

LANGUAGES

English (US)
Native or Bilingual Proficiency

PERSONAL

Nationality
United States
Date of Birth
1984/09/29
Marital Status
Married
Driving License
Yes

Junior Teams

- I was a part of the training team that worked with junior teams to create advertisement campaigns.
- Being an account planner, I was one of the advertising trainers due to my innovation and teaching skills.