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Sahan Perera Senior Brand Manager
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Performance driven, entrepreneurial marketing professional with continuous advancement and expertise in sales and marketing especially in brand management. Career span of 12 years in sales & marketing comprises over 7 years of managerial experience in FMCG & ICT sectors.

Work Experience


Singer Sri Lanka PLC
Senior Brand Manager - Digital Media (Jun 2011 to Present) 9 Years & 4 Months
• Oversee total Smartphone product category, representing over Rs.5 Billion annual sales. • Forecast annual and monthly unit sales demand to achieve overall category objective. • Manage financial analysis to ensure product pricing and profitability targets were achieved, as well as competitive analysis, product life cycle planning.
Stassen Exports PVT LTD
Junior Brand Manager - Confectionery Products / Pet Food / Breakfast Cereal (Jan 2009 to Jun 2011) 2 Years & 5 Months
• Designed and executed annual promotional and activity plan and prepared promotional budgets. • Liaised with brand principals and recommended, monitored brand investments. • Stay updated on market and competitive trends, including analyzing current marketing tactics, concepts, practices and procedures.
Dialog Telekom PLC
Key Account Executive (Feb 2004 to Jul 2008) 4 Years & 5 Months
• Maintained client relations to build excellent reputation for service and produce repeat business. • Prepared and conducted product presentations to corporate customers. • Increased accounts revenue and identify new business opportunities adhering to given budget structure.

PROFESSIONAL EDUCATION


University of West London
MBA (General)(2013 - 2015) 
University of Colombo
Pg.Diploma (Business Management)(2012 - 2013) 
University of Sri Jayewardenepura
Advance Diploma in Marketing Management (2010 - 2010) 
Institute of Personal Management
Certificate in Human Resources Management (2009 - 2009) 

Technical Skills

  • Brand / Product Marketing
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  • Category Management
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  • Business Planning
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  • Product Assortment / SKU Analys
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  • Data Analysis
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  • Cost Control
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  • Sales Management
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Personal Skills

Results-oriented

Independent

Self-reliant

Flexible

Focused

PERSONAL

Nationality
Sri Lanka
Date of Birth
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Driving License
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Skype
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AFFILIATION

- Certified Professional Marketer – Asia Marketing Federation
- Associate Member – Sri Lanka Institute of Marketing